Kia Seltos to Get New Feature-Rich GTX (O) and X-Line (O) Variants

Recently, Kia Seltos got its second-gen launch and shortly after that it successfully tested its safety features and got five-star ratings. After these developments, Seltos again gets the spotlight due to the addition of two new variants - GTX (O) and X-Line (O). This diversification of its mid-size SUV portfolio is aimed at providing premium optional features that were absent in previous versions.

New Feature Additions

The new (O) or "Optional" variants aim to bridge the gap between the standard performance trims and the fully-loaded ADAS versions. A significant highlight of this update is the expected return of the Head-Up Display (HUD). While the previous-generation Seltos featured an 8-inch HUD, the current model had omitted this feature at launch.

Additionally, the new variants are expected to integrate a dealer-installed dashcam and an enhanced seat memory function. By introducing these as specific trims, Kia aims to simplify the selection process for consumers seeking luxury tech.

Key expected features for the new trims include:

• Head-Up Display (HUD): Providing critical driving data directly in the driver’s line of sight.
• Integrated Memory System: Linking the 10-way powered driver seat positions with ORVM adjustments.
• Dashcam Integration: Increasing security and documentation capabilities for owners.
• GTX Specifics: Retaining the R18 crystal-cut alloy wheels and signature neon brake calipers.

Comparative Analysis of Top-Tier Trims

The following table highlights the differentiation between the existing top trims and the projected additions to the Seltos range:

Feature	GTX+	GTX (O) (Expected)	X-Line (O) (Expected)
Wheels	18-inch Crystal Cut	18-inch Crystal Cut	18-inch Matte Black
Interior Theme	Black/Dark Grey	Black with Sporty Accents	Xclusive Sage Green/Black
Head-Up Display	No	Yes	Yes
Dashcam	No	Yes	Yes
Exterior Finish	Dual Tone Options	Dual Tone Options	Xclusive Matte Graphite

Safety Standards and Market Strategy

The expansion of the Seltos range comes at a time when Kia is leveraging its safety credentials. Built on the K3 platform, the SUV remains a benchmark in its segment. This is by offering 24 standard safety features, including six airbags and Electronic Stability Control (ESC).

The addition of the new variants is likely a preemptive strike against intensifying competition in the 4.2m – 4.5m SUV segment. This might ensure the Seltos maintains its approximate 15% market share. After their induction, these variants are expected to be positioned at a slight price premium over the current GTX+ and X-Line models. On the other hand, these remain more accessible than the Level 2 ADAS equipped versions.

Stay connected with Car Junction for the latest updates from the automotive world.