Kia Sorento Launches in India Starting at Rs 27.99 Lakh

Kia India has officially introduced the flagship Sorento SUV at an attractive starting price of Rs 27.99 lakh (ex-showroom). Designed under the brand's 'Opposites United' design philosophy, the model introduces segment-first AI technology alongside hybrid performance.

Bold Design and Dimensions

The three-row SUV measures 4.8 metres in length, 1.9 metres in width, and 1.78 metres in height. It features a segment-leading 2.8-metre wheelbase for enhanced cabin room.

The front styling features a Digital Tiger Face alongside crystal cube LED projector headlamps equipped with automatic lighting control. The rear profile gets an integrated spoiler with a hidden wiper, 19-inch crystal-cut alloy wheels, and glossy black bridge-type roof rails.

Feature	Specification
Dimensions	4.8m (L) x 1.9m (W) x 1.78m (H)
Wheelbase	2.8m (Longest in segment)
Exterior Themes	8 Standard Colors + Exclusive Black Line Variant
Interior Themes	Smoky Black/Grey, Premium Black/Olive Brown

This Kia car offers eight exterior shade options, including Gravity Grey, Glacier White Pearl, and Magma Red. An exclusive Black Line variant comes in Aurora Black Pearl with darkened exterior accents.

Powertrains and Architecture

Built around four core pillars: Capability, Safety, Versatility, and Connectivity. The SUV offers dual powertrain configurations.

• Hybrid Setup: Combines a Smartstream 1.6L Turbo GDi petrol engine (180 PS / 265 Nm) with a 65 PS electric motor (264 Nm) and a 6-speed automatic transmission. It comes paired with All-Wheel Drive (AWD).
• Diesel Engine: A Smartstream 2.2L engine mated to an 8-speed dual-clutch transmission delivers 193 PS and 442 Nm.
• Driving Dynamics: Includes Normal, Eco, Sport, and Smart modes, plus Terrain modes (Snow, Mud, Sand) for AWD. The suspension uses McPherson Struts front and multi-link rear setups with hydraulic rebound stoppers.

Cabin Tech and Safety Package

The interior provides 6- and 7-seater configurations with reclining front relaxation seats, 10-way power adjustment, and a panoramic curved display housing twin 12.3-inch screens. Additional equipment includes a Head-Up Display, Digital IRVM, 12-speaker Bose audio, and Digital Key 2.0.

Safety is covered by 26 standard features, including 10 airbags, Level 2+ ADAS, 12 parking sensors, 5 radars, and multi-collision braking.

Detailed Price Structure

The pricing covers multiple trims across both powertrains, catering to diverse customer requirements:

Powertrain	Seating	Entry Price (HTE)	Top Variant Price (HTX(A) Black Line AWD)
2.2L Diesel 8DCT	7-Seater	Rs 27.99 Lakh	Rs 38.69 Lakh
2.2L Diesel 8DCT	6-Seater	Rs 32.69 Lakh (HTK)	Rs 38.89 Lakh
1.6L Hybrid 6AT	7-Seater	Rs 29.49 Lakh	Rs 40.19 Lakh
1.6L Hybrid 6AT	6-Seater	Rs 34.19 Lakh (HTK)	Rs 40.39 Lakh

Safety, Cabin Tech, and Generative AI

The interior receives twin 12.3-inch curved displays, reclining front relaxation seats, a Head-Up Display, Digital Key 2.0, and a 12-speaker Bose audio system. Safety equipment features 10 airbags, Level 2+ ADAS, 12 parking sensors, and multi-collision braking as standard.

Kia has introduced a segment-first AI Assistant powered by Perplexity AI and SoundHound AI. Activated by saying "Hey Kia!", it provides real-time assistance, complemented by remote vehicle immobilisation via the app.

With competitive pricing starting under Rs 28 lakh, the Sorento directly challenges established premium three-row SUVs. By pairing strong-hybrid efficiency with advanced AI capabilities, Kia enters the mid-size luxury segment with a compelling, tech-forward offering.