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Audi Cars

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Audi Cars in India are offered primarily in the SUV segment, however some are offered in sedan body type as well. Audi car price range starts from ₹ 46.88 Lakh* for the entry level Audi A4 model and goes up to ₹ 2.34 Crore* for Audi RS Q8. The brand offers a mix of petrol and electric vehicles, all paired with automatic transmission.

Currently 10 Audi models are listed on CarJunction’s platform, each catering to different purposes. 4 models are offered in electric powertrain, while the rest 10 utilize the advanced TFSI petrol engine.

Audi Cars: History and Evolution

Audi’s history dates back to 1899, when German engineer August Horch established his first automobile company. He abandoned that enterprise and, in 1909, established a new one, called “Audi”, the Latin form of his family name, which translates to “listen” in German. The company gradually built its reputation through automobile engineering and motorsport achievements.

In 1932, Audi merged with DKW, Horch and Wanderer to form Auto Union, the four brands of the companies being symbolized by the four rings in the logo. Audi joined the Volkswagen Group after a number of changes in ownership and development in 1965. Eventually, the brand went global, becoming famous for its luxurious models, quattro all-wheel-drive system and performance.

Audi Brand Identity and Tagline

Audi’s brand identity centres on German engineering, modern design and advanced automotive technology. Its tagline, “Vorsprung durch Technik,” translates to “Progress through Technology” and reflects its focus on innovation and engineering. The four ring symbol has the meaning of the unification of four motor manufacturers: Audi, DKW, Horch and Wanderer.

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Audi Car Models

Audi Q3
Latest Launch

Audi Q3

₹ 51.99 Lakh* onwards

1984 ccPetrol
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Audi A4

Audi A4

₹ 46.88 Lakh* onwards

1984 ccPetrol
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Audi A6

Audi A6

₹ 63.74 Lakh* onwards

1984 ccPetrol
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Audi Q5

Audi Q5

₹ 63.75 Lakh* onwards

1984 ccPetrol
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Audi Q7

Audi Q7

₹ 87.17 Lakh* onwards

2995 ccPetrol
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Audi S5 Sportback

Audi S5 Sportback

₹ 73.57 Lakh* onwards

2994 ccPetrol
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Audi Q8

Audi Q8

₹ 1.13 Crore* onwards

2995 ccPetrol
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Audi RS Q8

Audi RS Q8

₹ 2.34 Crore* onwards

3998 ccPetrol
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Audi Q3 Sportback

Audi Q3 Sportback

₹ 53.55 Lakh* onwards

1984 ccPetrol
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Audi SQ8
Latest Launch

Audi SQ8

₹ 1.78 Crore* onwards

3996 ccPetrol
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Audi Cars Options

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About Audi Cars in India

Audi in India began its sales in 2007 where it quickly established itself as a leading luxury car brand. Well-known for “Vorsprung durch Technik” philosophy which focuses on innovation, performance and premium craftsmanship.

Audi mainly operates in the luxury car segment, offering in multiple body types like sedans, SUVs and Electric Vehicles. Its main buyers are primarily premium buyers seeking advanced technology, smooth performance and futuristic design.

Interesting Facts About Audi Cars

  • Quattro Changed Audi’s Motorsport Story: The quattro all-wheel-drive system made Audi famous in the world of motorsports and later through road cars.
  • Audi Cars Are Assembled in India: Since 2007, Audi Cars are being assembled in India at the Volkswagen Group plant in Chhatrapati Sambhajinagar in Maharashtra.
  • Audi Developed a Moon Rover: Audi collaborated with PT Scientists to develop the solar-powered Lunar Quattro rover. It later appeared in the science-fiction film Alien: Covenant, although its planned lunar mission never took place.

Popular Audi Cars in India

Model

Body Type

Engine / Powertrain

Key Highlights

Audi Q3

SUV

2.0L TFSI Petrol

A compact luxury SUV offering strong performance, premium interiors, and everyday usability.

Audi A6

Sedan

2.0L TFSI Petrol

A premium sedan known for its comfort, refined engine, and advanced technology features.

Audi Q7

SUV

3.0L V6 Petrol

A full-size luxury SUV with spacious cabin, powerful engine, and top-end features.

 

Audi Cars by Budget

Audi’s lineup can be classified in 5 categories according to budget:

Audi Cars Under 50 Lakh

Cars in this range are Audi’s entry level lineups. If looking for a first time premium experience, then these models are ideal since these provide smooth driving, modern tech and compact luxury.

Models in this category are:

Model Name

Starting Price (ex-showroom)

Audi Q3

Rs. 51.99 Lakh

Audi A4

Rs. 46.88 Lakh

 

Audi Cars Between 50 Lakh - 70 Lakh

Cars in this range are a level-up than the previous ones in terms of space, design and performance. These segment Buyers get better road presence and strong performance.

Models in this category are:

Model Name

Starting Price (ex-showroom)

Audi Q3 Sportback

Rs. 53.55 Lakh

Audi A6

Rs. 63.74 Lakh

Audi Q5

Rs. 63.75 Lakh

 

Audi Cars Between 70 Lakh - 1 Crore

Audi Cars in this section are more performance oriented and full-sized luxury vehicles. These models offer powerful engines, better ergonomics and advanced features.

Models in this category are:

Model Name

Starting Price (ex-showroom)

Audi S5 Sportback

Rs. 73.57 Lakh

Audi Q7

Rs. 87.17 Lakh

 

Audi Cars Between 1 Crore - 2 Crore

Audi Cars in India between 1 cr - 2 cr range display electric innovation and high-performance features. Buyers get standard all-wheel-drive, rapid DC charging, comprehensive driving system and much more.

Models in this category are:

Model Name

Starting Price (ex-showroom)

Audi Q8 e-tron

Rs. 1.15 Cr

Audi Q8 Sportback e-tron

Rs. 1.19 Cr

Audi e-tron GT

Rs. 1.72 Cr

Audi SQ8

Rs. 1.78 Cr

Audi RS e-tron GT

Rs. 1.94 Cr

 

Audi Cars Above 2 Crore

Audi Cars in India above 2 Crore are extreme luxury, posing as the brand's flagship models. These luxury SUVs are powered by an extremely efficient V8 (3 or 4 liters) engine and offer the most premium interiors and luxury feel.

Models in this category are:

Model Name

Starting Price (ex-showroom)

Audi Q8

Rs. 2.31 Cr

Audi RS Q8

Rs. 2.32 Cr

 

Audi Cars by Needs

  • Compact Luxury SUV: Audi Q3
  • Luxury SUV: Audi Q5
  • Large Family SUV: Audi Q7
  • Sporty Luxury SUV: Audi Q8
  • Luxury Sedan: Audi A6
  • High-Performance SUV: Audi RS Q8

Audi Cars in India: USPs and Features

Audi cars in India are known for their advanced technology and performance-driven engineering. The models are designed for luxury, comfort, and futuristic mobility.

Top USPs:

  • Quattro All-Wheel Drive System
    Audi’s signature AWD system enhances grip and stability, delivering superior handling across different terrains and driving conditions.
     
  • Virtual Cockpit (Digital Instrument Cluster)
    A segment-first innovation by Audi, it replaces traditional dials with a fully digital and customizable display for a modern driving experience.
     
  • Performance-Oriented Engineering
    With models like RS Q8 and S5 Sportback, Audi offers powerful engines delivering thrilling acceleration and dynamic driving performance.
     
  • Electric Mobility Leadership (e-tron Range)
    Audi’s e-tron lineup showcases its commitment to electric mobility, offering high performance with zero emissions and advanced battery technology.

Top Features:

  • Premium Interior Quality
    Audi cabins feature high-quality materials, ambient lighting, and ergonomic layouts, ensuring a luxurious in-cabin experience.
     
  • Advanced Infotainment System
    Large touchscreen displays with connected car tech, navigation, Apple CarPlay, and Android Auto enhance convenience and entertainment.
     
  • ADAS & Safety Technologies
    Features like adaptive cruise control, lane assist, multiple airbags, and electronic stability control ensure high safety standards.
     
  • Adaptive Air Suspension
    Available in higher models, this feature adjusts ride height and comfort levels based on driving conditions for a smoother ride.

Who Should Buy Audi Cars?

Audi cars are suited to buyers who value German engineering, carefully designed interiors and a balance of comfort and performance. The brand appeals to those seeking a luxury vehicle with modern technology, refined styling and a distinctive driving experience. It is also worth considering for buyers who want an established luxury brand with a strong engineering and motorsport heritage.

Audi Competing Brands

Audi is a competitor of BMW, Mercedes-Benz, Volvo, Lexus and Jaguar Land Rover in the luxury car segment of India. BMW appeals to buyers with its sporty driving experience, whereas Mercedes-Benz caters to those who prefer comfort and luxury in the cabin. Volvo puts a focus on safety and simplicity, while Lexus has a keen interest in refinement and hybrid technology. These brands offer the buyer choices within luxury sedans, SUV's and performance vehicles.

Why Choose Car Junction for Audi Cars?

Car Junction assists you in exploring the latest Audi car price list, and you can easily compare various models. You can check on-road prices, explore car loan options, and calculate EMIs. Finding a local Audi dealership also becomes easier. Additionally, you can explore the latest model releases, deals, and brand information. Overall, the platform provides correct data to help you make an informed purchase decision.

30 Audi Dealers in India

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